As with a lot of text that comes to APM for a ‘clean’, template copy is usually a Frankensteinian concoction. The presenting stumble of limbs is often a mess of thumbs and toes. Disparate voices and styles siloed over years, without broader consideration. Each addition another brick in the wall of obfuscation – building silently like…
Category Archives: Plain English Business Writing Training
Our plain English training is a must for organisations who want their staff to write in plain English. For us, something can be said to be in plain English if its wording, structure and design are so clear that the target audience can quickly and easily understand and use it. For example: Before: In accordance with…