Triple Zero Victoria

Editorial

APM designed the Triple Zero Victoria annual report conscious of the serious role it plays in community safety. A bold, clean layout with purposeful colour blocking, accessible type, and respectful white space reflected the organisation’s integrity and calm under pressure. Infographics, custom icons and data callouts were used to communicate complex operational performance clearly and efficiently. Every design decision – from cover concept to final tables – was made to balance clarity, dignity and visual storytelling in a way that respected the frontline nature of the organisation’s work.

Design

This was the first report released under the organisation’s new name, and APM worked closely with Triple Zero Victoria to explain this major shift clearly and simply. We wrote the report in plain English, based on a mix of interviews, supplied content and our own deeper research, ensuring consistency and accuracy across performance, reform and governance content. Our copy brought together frontline urgency with public accountability, ensuring the document could speak confidently to both community and government audiences. This is the third year we have written and designed the annual report – including under its previous ESTA branding – giving us the insight and continuity to help the organisation tell its evolving story with authority and care.