Plain English Writing Training

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Plain English is writing something in a way that allows the reader to understand it at first reading, and in the way you want them to.

It’s clear, direct, uses as few words as needed, and avoids ambiguity, verbiage and complex sentences. To communicate successfully and clearly, you don’t need to be Shakespeare. But you must have a sincere desire to inform.

Our plain English workshops are a must for organisations that want their staff to write in plain English.

And they’re done in person or online using digital training materials, making it easy to join from home or the office.

Our plain English training is tailored to meet your writers’ needs, which we identify through discussions with you and by studying examples of their writing in advance. The workshops are engaging and participative, with practical work, quizzes and group work.

We are experienced in providing in-house, professional plain English courses for federal, state, and local government bodies, law firms, insurance companies and banks. These organisations trust us to pitch our plain English training at an appropriate level, to respect and develop the existing knowledge and skills of their staff, and to provide useable writing and editing tips and techniques.

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To ensure the lessons are not forgotten, attendees take away our plain English tips flyer for their desk.

Our plain English training is:

Our training workshops have been improving government writing since 2000 with consistently good results.

Now your staff can benefit from our experience.

When your people attend one of our workshops, their writing confidence will grow immediately, and they will write better from day one.

APM’s principal and lead trainer, Andrew Pegler, is a highly experienced communicator.

He skilfully encourages attendees to contribute, get involved and learn about new and better ways to write. His emphasis will be on learning and then doing, by completing exercises specially designed around your required outcomes.

We will customize the workshops to your needs, to best reflect the everyday writing challenges your staff face.

  • Increased staff efficiency because the planning of written work improves
  • Staff producing clear, well-punctuated, well-structured writing that fulfils its purpose
  • Reduced costs as staff no longer work with unclear, poorly structured content
  • Staff able to identify good writing and rectify sub-standard work
  • Staff able to decide when writing is ‘fit to go’ and, therefore, when to avoid unnecessary alterations

Our face-to-face and one-on-one training and workshops have been a must for organisations that want their staff to write in plain English. Andrew Pegler’s extensive knowledge, experience and qualifications in communications and writing training, and qualifications in design, delivery, assessment and evaluation of adult learning programs, have seen us train countless staff since 2000.

APM’s eight plain English principles form the spine of our workshops.

Around them, we wrap numerous practical exercises including group plain English editing exercises (learning by doing is crucial!).

With virtual training, breakout rooms and other channels, we provide the perfect environment for individual interaction or collective discussions and exercises. Regular breaks ensure everyone stays engaged.

To ensure the lessons are not forgotten, attendees take away a 600gsm copy of our plain English tips flyer for their desk.

Content of a typical workshop:

We take the journey of plain English from the French/English legal doublet to Einstein’s theory of simplicity. From Churchill’s demand for plain English during the Battle of Britain to the famous musings of George Orwell’s and today’s global shift towards plain English.

  • What plain English is and how to recognize it
  • APM’s eight plain English principles
  • Practical skills staff can apply
  • How to get to the point, quickly
  • A refresher on the basics of structure, sentence length, everyday English, punctuation and grammar
  • Why plain English is important
  • Writing myths explained and exposed
  • Numerous individual plain English editing exercises
  • How to write for specific audiences
  • A close examination of ‘before and after’ samples using a mix of client-supplied examples and APM’s work

APM believes strongly in empirical learning and incorporates multiple practical exercises like plain English editing ‘before’ copy, grammar revision tests, passive/active voice transitions, removing unnecessary words, workshopping audiences, and more. Consequently, around half of the time, staff will be applying themselves to plain English editing exercises based on real life examples.

Resources or after-workshop support provided to attendees:

Having a single point of contact for the entire annual report is more efficient. No need to juggle different service providers — a sole contact ensures all parties involved in the process understand each other’s roles and responsibilities and are equipped to deal with unforeseen problems.

  • For full day workshops, Andrew Pegler will be freely available to all attendees for two weeks following each workshop. He can further discuss and clarify matters relating to plain English and also provide reasonable assistance and guidance on writing tasks.
  • All attendees will receive a graphic designed, printed 600gsm version of APM’s eight tips for plain English to keep at their desk. Made from high-quality paper stock, these thick fliers will endure regular use as they are taken from workplace to workplace.

Typical syllabus for plain English workshops

Session 1:

  • Plain English business writing punctuation refresher
  • What is plain English business writing and how do you recognize it?

Coffee/tea break

Session 2:

The eight golden rules for plain English business writing

  • Consider your audience
  • Keep it simple
  • If you have to look up a word’s meaning, don’t use it
  • Use the active voice
  • Don’t use jargon if there’s a plain English equivalent
  • Get your punctuation right
  • Have one idea per sentence
  • If it’s not crucial, delete it

Session 3:

  • Examples of gobbledegook officialese, legalese and bureaucratese
  • Group plain English editing exercise

Session 1: 9:15 – 10:30am

  • The journey of plain English
  • Plain English business writing punctuation refresher
  • What is plain English business writing and how do you recognize it?

Coffee/tea break 10:30 – 10:40

Session 2: 10:40 – 1:30pm

The eight golden rules for plain English business writing:

  • Consider your audience
  • Keep it simple
  • If you have to look up a word’s meaning, don’t use it
  • Use the active voice
  • Don’t use jargon if there’s a plain English equivalent
  • Get your punctuation right
  • Have one idea per sentence
  • If it’s not crucial, delete it

Lunch 1:30– 2pm

Session 3: 2 – 4:30pm

  • Examples of gobbledegook officialese, legalese and bureaucratese
  • Group plain English editing exercises (learning by doing!)

Day 1

Session 1: 9:15 – 10:30am

  • The fabulous journey of plain English
  • Punctuation refresher
  • Your writing style guide refresher
  • Practical skills staff can apply to written communication
  • What is plain English, how do you recognise it and why is it important for you and your clients?
  • When to use i.e., or e.g., or that is, for example
  • How to structure paragraphs to shape your message/ideas
  • How to avoid corporate speak, weasel words and jargon
  • How to use the inverted pyramid style – put the most important information first or it could be missed

Coffee/tea break

Session 2: 11:00 – 1:30pm

The eight golden rules for plain English business writing

  • Consider your audience
  • Keep it simple
  • If you have to look up a word’s meaning, don’t use it
  • Use the active voice
  • Don’t use jargon if there’s a plain English equivalent
  • Get your punctuation right
  • Have one idea per sentence
  • If it’s not crucial, delete it

Lunch 1:30 – 2pm

Session 3: 2 – 4:30pm

  • Continuation of the eight golden rules for plain English writing
  • More practical skills staff can apply to written communication
  • How to write like we speak i.e., plain, straightforward
  • How to make written communications as long as they need to be but no longer
  • Management are time-poor. Be kind. Only include important information in reports, emails etc
  • How to work out what attachments to include in an email
  • How punctuation can make your writing stronger
  • Examples of gobbledegook, officialese, legalese, bureaucratese
  • Group plain English editing exercises (learning by doing!) and individual discussions
  • Summary and group discussion

Day 2

Session 1: 9:15 – 10:30am

  • Review of previous day
  • Group discussion
  • Further practical skills staff can apply to written communication
  • More examples of gobbledegook, officialese, legalese, bureaucratese
  • More group plain English editing exercises and individual discussions – (learning by doing!)

Coffee/tea break 10:30 – 11:00am

Session 2: 11:00am – 1:30pm

  • More practical skills staff can apply to written communication
  • How to proofread
  • How to take a sec to think what you want to say, then be able to say it as simply as you can
  • How the style guide can help you be consistent
  • Group discussion
  • When to define terms and acronyms

Lunch 1:30 – 2:00pm

Session 3: 2:00 – 4:30pm

  • Punctuation, grammar, passive and active voice exercises
  • More examples of gobbledegook officialese, legalese, bureaucratese
  • More group plain English editing exercises and individual discussions
  • Summary and group discussion

Trusting Clients

Medibank
Techcombank
Victoria Government Gazette
Australian Government
Australian Super
Slater Gordon Lawyers
ANZ
Victoria State Government
ACCC logo
Nab
New South Wales Aboriginal Land Council
Telstra

Happy Clients

Thanks for all your efforts in helping Togethr Trustees get four annual reports completed on time in a year that we all agree has been extremely challenging. I look forward to working with you and the team next year.

Five Stars

Awenna Williams, Head of Experience, Togethr Trustees

Andrew and his team delivered the clear, streamlined annual report we wanted on time. And their flexibility and efficiency made the process run smoothly for us. A pleasure to work with!

Five Stars

Geoscape Australia

Andrew and his team have been fantastic to work with. Responsive, professional, and able to edit and condense complex information into an accessible form - and within the deadlines every time.

Five Stars

Indigenous Business Australia

The APM team were wholly professional and responsive. They met all deadlines and expectations for the project. APM skilfully negotiated the many challenges associated with project managing to get the best outcome for the Museum. The final result took our annual reporting to the next level. Thanks to everyone on the team!

Five Stars

Museum of Australian Democracy

I have known of Andrew and his team's expertise as specialist legal copywriters for many years, and have been finally able them to the test. I am so very glad that I could. They quickly responded to the brief and captured my company's tone of voice so well, that there were virtually no changes needed to the copy before it was finalised. Highly recommended!

Five Stars

Andrew Spalding, Founder & Managing Director at Get There